In Focus: Thinking Elvish makes chocolate a family affair

Thinking Elvish Fantasy Chocolates is all about keeping it in the family. This family owned business provides buttery, smooth chocolate to the WNY region, while following plans to grow beyond Buffalo.

“We initially decided to do this because we had our baby, Trea. At the time, she wasn’t even born and we were thinking about it. Kind of bizarrely, the first batch of chocolate we made at home was the day we came home from the hospital,” says Lacy Christ, co-founder of Thinking Elvish.“We wanted to have a business where we could have our baby with us,” she adds.

With that passion and family focus, Christ and her husband, Tim, created their chocolate company.

The couple’s chocolate is made from cacao bean to bar, meaning that their chocolate is not only extremely smooth, but also is made with all organic ingredients. They are one of two local chocolate makers who follow this unique process in the region with their own bean roaster created specifically for the company. They also provide their customers with vegan chocolates and gluten-free options.

“Tim my husband is the mastermind behind all of the recipe making and he has a strong culinary interest,” Christ says. “We get all of our organic free trade beans from Peru.”

As the company looks to grow, they credit Pathstone as being critical to their success. “Honestly without their help, we would not be able to do what we did,” Christ says.

Pathstone is a not-for-product community development and human service organization that provides loans to individuals to help them take the next step in their business goals.
Looking to the future, Christ says that she and her husband are looking to scale up and “get their chocolate out to the world.”

Located on 423 Elmwood Ave, their workshop is open to the public to enjoy this chocolate made with love and fantasy flair.

This content was sponsored by UpstartNY partner Pathstone.